Answer Card
How to test whether recency signals changed AI citation rates
TL;DR: Run A/B tests: refresh one set of pages with visible dates, new facts, and updated schema, while leaving a control set untouched. Track citation frequency in assistants over 30–60 days to measure impact.
Key facts
- Approach
- Split test refreshed vs untouched pages
- Signals
- Visible dates, new stats, schema changes
- Tracking
- Citation frequency per 100 queries
- Timeline
- 30–60 days to detect assistant retrieval changes