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Answer Card

Practical update cadence for high-priority marketing pages

TL;DR: Refresh product, pricing, and comparison pages monthly; refresh evergreen educational cards quarterly. High-value pages decay fastest in assistants, so set a clear cadence tied to buyer journeys.

Key facts

Monthly
Pricing, product, security, comparison pages
Quarterly
Evergreen Answer Cards, brand facts
Annual
Legal, privacy, terms
Driver
Update cadence tracks with buyer touchpoints